Late Thursday, amid swirling speculation concerning an incident at Brown University, the network's Kaitlan Collins posted on social media, highlighting the uncertainty and guiding the public to her network’s 9pm newscast.
While it is by no means a perfect news source, her message rang true for numerous observers. It is one of the organizations where there exists fact-based and mostly reliable reporting – notably during breaking news situations like the one taking place in the vicinity of a New Hampshire storage facility.
A Vulnerable Situation Amid a High-Stakes Battle
However the news network, now four and a half decades old, finds itself in a precarious situation as two giant media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the destiny of CNN has turned into a high-risk game of corporate ownership, rather than as a question of what benefits the news-consuming public.
“This is yet another example of the deep structural problems with roots in many years of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The conjecture about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a more important point.
“It gets presented as a corporate drama with powerful individuals as the main characters, but there is scant discussion of the common good,” Pickard explained.
The Additional Layer: Donald Trump
This situation is complicated by Donald Trump’s longstanding stance about a network he has consistently labeled as perhaps his primary “fake news” adversary.
Remember the cries of “CNN sucks!” at his rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now says that the network requires new ownership. This can be interpreted as ownership that will shield him from journalistic oversight. That is part of why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to favor that bidder more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently placed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Possibility of More Instability
It is important to note, if Netflix wins, CNN and other cable outlets would first be separated into a independent unit. This might be a relief to many at the network, but it’s hardly a secure position. That setup could set up CNN for another sale. The cycle continues.
If you ask Timothy Wu, much of this is illegal, anyway. The influential voice of big tech’s dominance recently argued that competition laws should disallow both deals.
“Either merger would be harmful to the country, and both should be contested by the government,” Wu recently wrote.
The Core Problem and a Path Forward
No matter the outcome regarding CNN, the larger issue remains.
“The present media landscape is a highly anti-democratic system, but we ought not succumb to the belief that change is impossible,” Pickard said. Government actions – from the 1930s and 1940s – helped to foster this hyper-commercialized monster, and different policy decisions can address it.
Can reform occur in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Reform is highly improbable now, but that should not imply it will be impossible forever.
Initiatives that strengthen independent news organizations, reinforce local journalism, fund public media, and prohibit the concentration of media power in too few hands are achievable – they are essential for a robust democracy.
In the world of media ownership, bigger isn’t better. And news organizations like CNN cannot be tools in the newest merger game.